3 Social Media Strategies To Fill Your Restaurant In No Time

3 Social Media Strategies To Fill Your Restaurant In No Time If you’ve managed to start your own restaurant business and get it off the ground, you’ve already gotten further than a lot of people. But that doesn’t mean you’re guaranteed success and you still need to keep up a strong marketing campaign. It’s no secret that social media marketing is one of the best tools for any business but people that run restaurants are often unsure of how to best use it. If you’re struggling to get more customers into your restaurant it isn’t necessarily because your social media campaign isn’t working, there are all sorts of other reasons why your restaurant business is struggling. But if you’ve ruled all of those out and things are still slow, you need to reconsider your social media strategy. Here are some great tips to help boost your followers on social media and make your account stand out from the rest of the competition. Use Your Staff The food is obviously the main reason that people will come to a restaurant but the atmosphere and the customer service experience is so important as well. If you can give a sense of the atmosphere in the restaurant through your social media account, you’ll be able to encourage more customers to come in. Get to know your staff and give them all access to the social media accounts. Encourage them to have fun with it and make posts on there regularly. If you let the personality of your staff come out through your social media account, customers will know that your restaurant is a fun and welcoming place. Make Your Details Visible In The Restaurant Making your own posts with pictures of the food is great, but it’s a lot better if you can convince customers to advertise the food for you. That’s why it’s important that your social media details are visible in the restaurant. That way, you’ll get more people to follow you while they’re eating there and they’ll make more posts about the food. You’ve just got to be careful that you aren’t shoving it in people’s faces and plastering the walls with your social media details. It’s better to use more subtle methods like custom drink coasters with your details on or putting them on the bottom of the menus. It’s also worth putting them on the bottom of receipts so people can take them home with them. Cross Promotion Often, people end up with a lot of followers on one platform but don’t do that well on others. If the platforms that you’re doing well on are actually getting you customers then you don’t need to worry too much. But if they aren’t and you think you might get more meaningful interactions on other platforms, you need to start cross promoting. Link to posts on other platforms and encourage customers to follow you on there as well. Hopefully, this will help you to boost followers across all platforms. You could also consider cross promotion with other similar but non-competing companies, perhaps the people that supply your food and drink, for example. Try these simple social media marketing techniques and you’ll see an increase in customers in no time.